Confluencias — JuanEcheverria.

JuanEcheverria.

Creative Direction in Art and Design

Projects

Description

CV^BIO

1997 ^COL

Projects Filtters:

Artworks and Art Direction
Audiovisual Production
Identities, Editorial and Branding
Graphic Development

Designer graduated from the University of Los Andes (Bogota, Colombia) with an approach on communication, creative direction, and visual arts.

Interdisciplinary processes applied to creative projects in art, culture, music, and fashion.

Speculative, Fiction, and Critical Design as crestive purposes.

Ongoing Projects:

ESC
rr,abon

Services:

Creative Direction
Art Direction
Branding
Editorial Design
Graphic Design
Strategy and Consultin
Web Design
Academic research

Interests:

Discursive Design
New Media
Digital and Electronic Art
Biodesign
Brutalist Architecture
Colombian History

Contact:

Mail
Phone
Instagram
LinkedIn
Behance
Vimeo

Info@juanecheverria.xyz
+57 320 391 6109
@juanecheverria.xyz
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Should my work and services capture your attention, don't hesitate to contact me.

Confluencias I / IIBogota Museum of Modern Art - MAMBO
Visual identity
2021

Development of the visual identity for the first and second exhibition cycles of the Museum of Modern Art of Bogotá - MAMBO. This series of exhibitions entails the convergence of different forms, genres, media, formats, and heterogeneous styles in art. In this way, the idea that culture cannot exist without confluence is resumed. The mixture of different peoples, with diverse languages, customs, and ethnicities, produces what is understood as culture. Taking the above premise, the graphic development stems from the interpretation of mathematical concepts rooted in sets, where union, intersection, difference, and complement define new forms of collective unity among different elements, thus recreating a metaphor between geometric shapes that allude to such cultural convergence.

Curator: Eugenio Viola

Full project on Behance